Rodan + Fields Launches At Ulta Beauty

Rodan + Fields Beauty has entered an exclusive partnership with Ulta Beauty. This marks a major milestone for the brand, bringing its dermatologist-developed products to a broader audience in 150 Ulta Beauty stores nationwide and online.
 
Anncy Rowe, Chief Commercial Officer of Rodan + Fields, said, 
 
“We have been the skincare brand of choice for millions of women for over 15 years, and we’re excited to expand into retail, allowing even more women to experience our cutting-edge formulas… We’re thrilled to introduce our products to Ulta Beauty guests seeking high-performance skincare they can trust.”
 
The brand has also introduced a new Dermatologist Advisory Board, a collective of board-certified dermatologists, to double down on its commitment to dermatologist-developed insights and solutions. 
 
The Dermatologist Advisory Board will collaborate with the company’s innovation team to advance the use of proprietary ingredients, breakthrough technologies, and innovative solutions for both skin and hair care.
 
Lisa Tamburello, Vice President of Merchandising at Ulta Beauty, commented,
 
“We are excited to welcome Rodan + Fields to the Ulta Beauty family. As a female and dermatologist-founded skincare brand, R+F brings innovative formulas that align with our commitment to offering guests effective solutions.”
 
With this retail expansion and an ever-growing commitment to skincare excellence, Rodan + Fields is poised to bring its revolutionary products to more consumers. 
 
The affiliate-fueled, omni-channel brand is making an unprecedented investment in paid media, influencer partnerships, and PR, taking a 360-integrated approach to elevate Rodan + Fields’ brand awareness.


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