Combining Plush and Blush: Ulta Beauty Introduces Squishmallows Makeup Collection

Jazwares’s popular Squishmallows line joins the beauty world in a unique collaboration with Ulta Beauty. Consumers can combine their love of plush and beauty products with the eight-piece Squishmallows makeup line. 

The Squishy Eyeshadow Palette is perfect for squishing and swatching. The palette features five powder eyeshadow colors in a squishable Cam the Cat compact case. The collection also includes a Lip Gloss and a Blush Stick, both available in four tints: Spring Daisies (berry red), Meadow Dream (coral), Gem Glow (rose pink), and Sunset Crush (bubblegum pink).  

These eyeshadows come in a squishy Cam the Cat compact case. | Source: Ulta Beauty

The Lip Gloss and Blush Stick come in four colors. | Source: Ulta Beauty

Blend and contour with these Squishmallows-themed makeup tools. | Source: Ulta Beauty

Add extra color and shimmer with these Squishmallows accessoreis. | Source: Ulta Beauty

This cosmetics bag comes with an exclusive charm. | Source: Ulta Beauty

These makeup tools feature fan-favorite Squishmallows characters. Beauty fans can blend, highlight, and contour with the Makeup Brush Set and the Makeup Sponge Set, each featuring designs of Benny the Bigfoot, Cam the Cat, Malcolm the Mushroom, and Patty the Cow. 

For added fun, the Squishmallows collection includes adorable themed accessories. Fans can add playful touches with the Press-On Nails set or shine bright with the All Over Shimmer Spray. Fans can also take their beauty routines on the go with the fluffy Cosmetic Bag, featuring an exclusive charm of fan-favorite Squishmallows.

The Ulta Beauty x Squishmallows makeup line is now available at ulta.com.